Similarly, the ideas of hyperreality, spectale and simulacrum which characterize today´s global consumer culture are also dealt extensively in the novel. Combining attentive reading and personal analysis of the novel, this essay aims to discuss the pursuit of the past and the building of a future through the construction and deconstruction of Englishness across considerations about memory, identity, tradition and the use of history. In this context, Julian Barnes´ novel England England epitomizes a satirical portrayal of the crafty construction of Englishness and a reflection about how England relates and coexist with the past. Identities are artificially and conveniently constructed and deconstructed and history, essential for the constitution of the national identity, is manipulated to exhibit convenient versions of a nation´s past. In a world where globalization and mass migration prompted societies and individuals to undergo profound transformations, the inquiries for a return to a mythical dimension of the past and the pursuit of personal and national identity acquire a new meaning. Bu makale England, England'da kültürel mirasın meta olarak görülmesinin distopik sonucunu göstermeyi amaçlar. Kuramsal çerçevesini ve esin kaynağını Baudrillard'ın simülasyon ve tüketim toplumu üzerine düşüncelerinin belirlediği bu roman, pazarlama amacıyla bir İngilizlik modeli' oluşturulmasını konu alır. Romanın odağını, Barnes'ın 'Turizm endüstrisi temsil krizine yol açar' tezi oluşturur bu krizin nedeni, göstergelerin hızla dolaştığı ve tüketildiği tüketim toplumunun, hem bireysel hem de kolektif zeminde geleneksel 'kimlik' tasarımlarını temelden yoksun kılan koşullarıdır. ÖZET Julian Barnes'ın England, England adlı romanı, son yıllarda İngiltere'de ivme kaydeden 'kültürel miras turizmi' üzerine bir taşlamadır. In light of this background, this paper intends to show the dystopic result of seeing heritage as a commodity in England, England. The novel to which Baudrillard's theories of simulation and consumer society provide the theoretical framework and inspiration is about the reproduction of a new model of Englishness for marketable aims.

The novel reveals Barnes' view that tourism industry is responsible for a crisis of representation caused by the conditions of the consumer society in which the signs, quickly circulated and consumed, displace the traditional designs of 'identity', both individual and collective. Julian Barnes' England, England is a satire on the cultural heritage tourism which has boomed in England in recent years.

England england by julian barnes